North Next Entertainment (noun) - The manifestation of a dream to exceed expectations through action and music and the natural instinct to thrive through self-expression.
Gen.Erik is THAT guy. Dude has been on a true grind for years and has finally found national success with the hard work of the roster on his label Focused Noise. Serge Severe’s latest release Back on my Rhymes has championed top 10 lists around the country and Animal Farm’s album, Culture Shock, boasts verses from Talib Kweli as well as acclaim from national media such as USA Today! Click the picture above to hear Animal Farm’s latest single, a farewell letter to PDX from Gen.Erik himself.
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